Current Research
Primary
Areas of Interest
Strategic Innovation in Digital
Technologies
The
new information economy acts as a microcosm where the dynamics of
complexity are present through the pervasive effects of increasing
returns. Network externalities are the ubiquitous force behind
winner-takes-all scenarios where only the strongest firms survive.
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Link to Bibliography |
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Academic Background
Ph.D. Industrial & Business Administration
(Warwick)
M.A. Marketing
B.A. Business Management (Hons.) 
Selected Research Papers
"Darwinism,
Probability and Complexity:
Transformation and Change Explained through the Theories of
Evolution" International Journal of Management Reviews, with
Robin Wensley. 
"Network Strategies for the New Economy"
European Business Journal with John McGee. 
EU Commission Hearing
Presentation
at Hearing on Consumer
Confidence
in the Digital Economy European
Parliament, Brussels.
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Dr. TANYA
SAMMUT-BONNICI 
Lecturer
Edward de Bono Institute
University of Malta
MALTA
Associate Fellow WBS
Marketing and Strategic Management Group
Warwick
Business School
University of Warwick
UNITED KINGDOM
E-mail UK: t.sammut-bonnici@warwick.ac.uk
E-mail Malta: tanya.sammut-bonnici@um.edu.mt
Direct Tel: +356 7937 5976
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What do Einstein, Pasteur and da
Vinci have in common? 
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