Current Research
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Courses
Participants will become familiar with the evolution of the
Information
Communications and Technology Industry (ICT) and understand the
following concepts and issues: Technology Driven Creativity;
Convergence and Digitisation; Transformation Through Innovation;
Evolution of Creativity and Implications for ICT; Evolutionary
processes and ecology; New Product Development; Extending Product Life
Cycles through Creativity; and ICT Network Dynamics. 
What happens to a creative idea once it is
generated? How is it selected amongst competing ideas? How does it
diffuse into a population to become accepted? How do creative ideas and
practices evolve and develop? This study unit is a comprehensive
introduction to the key language and concepts of complexity and how
they relate to the new world of creativity and innovation. It explores
the profound yet practical implications of these concepts, and
demonstrates how they are complex adaptive systems to which a whole new
set of management ideas now apply.
The module presents insights on innovative
strategic thinking and the decision making models which
involve
future trends. The course covers Innovations in segmentation,
targeting, and positioning, creative product development and life-cycle
strategies, evolution of pricing strategies, the role of creativity in
business decision making, naturalistic decision making in
high
pressure settings, intuitive thinking and expert knowledge.
Part 1 covers the Planning and Structuring the Dissertation Research
and will introduce the objectives and scope of thesis research. It will
provide a benchmark of standards for writing high quality academic
texts according to the course requirements. Participants will learn how
to assess the best sources for literature review materials in the
respective fields.The study unit students will learn how to: write
texts of academic quality; develop literature reviews; formulate a
theoretical framework; develop research questions, hypothesis and
conjectures; prepare a research proposal.
The raison d'etre of an organisation is to render value for its shareholders; achieving this objective is the primary measure for organisational success. Leadership and innovation are amongst the key criteria that steer an organisation to success. Despite this reality, many organisations do not create the right environment for innovation. The leader has an important mission to play in inspiring various organisational factors (e.g. people, culture, environment and strategy) which in turn have a bearing on organisational innovation. The relationship between leadership and organisational innovation and how the former impacts the latter will be studied as part of this study unit. Students who complete this study unit will gain an in depth understanding of both theoretical and practical ways to improve their creative leadership abilities.
The aim of this study unit is to impart both a theoretical overview and a set of practical skills. The unit will present a historical overview of advertising, PR, film and journalism, providing a theoretical framework of the media and communication's industries. To complement this, the unit will then impart skills in human communication and visual communication.
The aim is to provide students with practical communication skills that they may use in professional development in the workplace. The course content will be composed of lectures and interactive workshops. Innovation, as themes, are woven throughout the entire unit and feature in the form of case studies, and innovative solutions, and thinking skills.
This Study Unit covers the techniques in IOT2006 with a focus on Product Development.The accelerating rate of technological change is creating challenges
for innovative design as new skills, knowledge, products, procedures,
standards, etc. are continuously being demanded of the scientific
professions. Creative skills are becoming essential for coping with
such change.
The course gives particular reference to how the de Bono
methods can be used to develop a
systematic approach to improve a product of your choice, or to develop
a radically new
product using the principles of Lateral Thinking, Six Thinking Hats,
DATT, Six Value Medals, and Logical Approaches to Product
Development.
This Study Unit covers the techniques in IOT1107 with a focus on Digital Technology. The accelerating rate of technological change is creating challenges
for innovative design as new skills, knowledge, products, procedures,
standards, etc. are continuously being demanded of the scientific
professions. Creative skills are becoming essential for coping with
such change.
The course gives particular reference to how the de Bono
methods can be used to develop a
systematic approach to improve a product of your choice, or to develop
a radically new
product using the principles of Lateral Thinking, Six Thinking Hats,
DATT, Six Value Medals, and Logical Approaches to Product
Development.
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